I’ve spent many years coaching and consulting with clients who want to _________ [fill in the blank]. In almost all cases, the client has innately known what they wanted, but through coaching gained the clarity needed to take appropriate action.
It’s ironic, then, that I’ve struggled with "naming myself" because I can do such a wide variety of things: writing, ghostwriting, blog coaching, wordpress consulting, marketing consulting, book promotions, social media integration . . . . and the list goes on.
But recently I had one of those ah-ha moments; those delightful seconds when illumination is reached through introspection, and the world of possibilities becomes known.
What happened? I realized that all of my coaching and consulting (blogging, article marketing, site building, et al) was really about Coaching to Zen . . . . helping my clients reach a state of illumination (at times bliss!) through coaching them to their own clarity. My own ah-ha moment has caused me to rethink how I define my own services . . . with the result being . . . (ta-da!) . . .
Coaching to Zen.
I talked to a web designer yesterday about a client we both share; unfortunately through her design time and my blog consulting time, we realized this client was going to fall into the “why aren’t I getting more traffic – my website has been up two weeks!” category.