Real People

I just purchased a new piece of software by Jonathan Leger called Answer Analyst.  What’s it do? The user enters a keyword or keyword phrase, and the software goes out on the Internet, searching for the most common questions “real people” are asking about the topic.   Can you imagine how much easier this is going [...]

Michael Port, author of Booked Solid and Beyond Booked Solid, is out with yet another winner – The Contrarian Effect – Why It Pays Big to Take Typical Sales Advice and Do the Opposite. The premise of Port’s newest book (written with Elizabeth Marshall) is that old sales tactics (cold calls, high pressure sales, door-to-door [...]