October 2009

I sat in on an interesting webinar thrown by the 60-second marketer.  The presenter gave these anologies for our favorite social media marketing sites. Facebook is like a pub, an informal place where people get together, hoist a beer and shoot the breeze. LinkedIn is like a Tradeshow – very business-like, watch your language, dress [...]

It’s almost on us again: National Novel Writing Month – – do you have what it takes to join NaNoWriMo, the fun “seat-of-your-pants” approach to novel writing?  Here’s the deal, per the NaNoWriMo site: Participants begin writing November 1. The goal is to write a 175-page (50,000-word) novel by midnight, November 30.

Join me @ the Publishing Business Virtual Conference & Expo Digital Content Day @ Your Desk Here are a few details: When: Thursday, October 29, 2009 Time: 10:00 a.m. – 5:00 p.m. ET Where: Your Computer – It’s Virtual & It’s Free Register now to get in on the goodies: Digital Content Day @ Your [...]

Per Barnes and Noble, “Get bestsellers and new releases, your favorite newspapers, and magazines all delivered via fast and free 3G wireless. Great ebooks are just seconds away as you tap into the vast Barnes and Noble eBookstore. Sample any eBook for free.”  It’s all about buying the Nook. This new entry into the e-reader [...]

MSNBC had an interesting article on the use of less-than-perfect grammar for Web copywriting.  The trick, the article says is "balancing proper grammar with a conversational tone." Since consumers need to relate to your message, write in the same conversational tone you’d use if you were hanging out at Starbucks with your ideal customer. What [...]