August 2008

How to Get Your Book Noticed on Amazon

If you’re like me, most of your Amazon purchases are completed only after reading other people’s reviews. We may not trust a publisher’s hype, but we do tend to trust the opinion of other readers. Can you use this review system to market your own book?  You bet.  Here’s how. Search Amazon for a book [...]

Twitter Tools

You’ve probably been reading about Twitter for Business all over the Internet. Some of the big-time marketing gurus swear their success is due, in part, from their (non-spammy) Twittering.  What do you think? I’ve been playing with Twitter for several months and my experience is a positive one. I landed a client via an online [...]